Streamlining Recruitment at Nespresso

The Challenge

Streamlining Recruitment at Nespresso

As a globally recognized brand under the Nestlé umbrella, Nespresso is synonymous with quality, innovation, and a premium customer experience. However, maintaining this level of excellence requires recruiting top-tier talent across multiple markets. Nespresso’s hiring process faced several challenges, including a lengthy time-to-hire that could affect store operations.

To maintain its competitive edge, Nespresso sought a solution that would standardize recruitment processes, improve hiring efficiency, and enhance the candidate experience.

The Solution

Maki’s AI-Driven Hiring Transformation

To address these challenges, Nespresso France implemented Maki, an AI-powered hiring solution designed to optimize recruitment workflows and enhance talent selection. Unlike traditional hiring methods that relied heavily on manual screening, Maki introduced a data-driven approach that allowed recruiters to assess candidates based on skills and potential—beyond just their CVs.

By leveraging AI-driven assessments and interactive candidate evaluations, Nespresso significantly improved the efficiency of its recruitment process.

Our impact

Reduced Turnover, Faster Hiring, Better Candidate Experience

The adoption of Maki delivered measurable improvements across Nespresso’s hiring process. Key impact metrics include:

• Shorter recruitment cycle: a 26% improvement in hiring speed.
• Lower try-out rupture rate ensuring better role alignment and improved retention.
• Enhanced employer brand perception: 99% of candidates who went through the Maki process reported an improved perception of Nespresso as an employer.

These outcomes translated directly into operational benefits. With a shorter time-to-hire, stores were staffed more efficiently, reducing productivity gaps caused by prolonged vacancies. Lower turnover meant that employees stayed longer.

A Future-Ready Recruitment Strategy

Nespresso’s journey with Maki is just beginning. The company could plan to build on these early successes by further embedding Maki into its recruitment framework, refining its approach through continuous feedback and data insights.

By embracing AI-driven recruitment, Nespresso is not only optimizing hiring outcomes but also future-proofing its workforce strategy—ensuring that the right people are in the right roles at the right time, all while delivering a world-class candidate experience.